Doctor Who: The Snowmen delivered record ratings for BBC America, rounding out a year of success.
The Christmas Day special was the channel’s best-ever telecast in demo, delivering 1.434 million total viewers and 807,000/0.95 adults 25-54 in Live+same day, up 54% from last year’s Christmas episode in total viewers and up 60% among adults 25-54.
The show was the channel’s second best telecast ever in people 2+ live-plus-same-day ratings, after the Doctor Who season seven premiere (1.555 million, 9/1/12).
BBC America General Manager, Perry Simon, said: “It feels exactly right to be ending the year on a ratings high with Doctor Who. The show has really delivered for us this year on every level. Cinematic scale, superb acting, cracking storylines and a growing band of dedicated fans – we can’t wait for the next series in spring 2013.”Doctor Who also claimed some firsts in the publishing world. It became the first British show to claim the front cover of Entertainment Weekly in August and won TV Guide Magazine’s Fan Favorite cover in December, beating out The Walking Dead and Vampire Diaries among others.
As 2012 drew to a close, BBC America had its best quarter ever in 3Q12 and is on pace to celebrate its highest ratings year ever. It was also one of the fastest growing networks in US distribution, up 11% year on year and now in 80.4m homes (up from 72.1 last year).